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How to save money with local website pages

Person using a mobile phone to make a local search

Do you work in a brand or organisation that sells through local partners – dealers, venues, stores, agents, or branches - for example?

We Are Acuity might be able to help you save a lot of wasted marketing budget.

Around a third of online searches are location-based, people are actually looking for a solution nearby, and that’s a growing trend.

Your corporate, brand site might not be able to cope with this kind of activity as a lot of the search terms won't necessarily be relevant. You site probably focusses on brand awareness and product information.

So Google's results will likely present a screen full of advertisers keen to take away your business. This is how it makes most of its billions!

If your local partners had pages or websites that could cope with the original search request you’d prevent most of this ‘loss’. But having them produce consistent, up-to-date and locally-relevant pages or sites is a nightmare...right?

The good news is – this IS possible.

The even better news is, it's simple and it can be handled centrally using basic data-management processes, whether you have 20 or 2000 locations. More of a dream than a nightmare!

For example, each of your local partners would have a site that would:

  • Detect a searcher’s location
  • Present current, relevant offers and prices
  • Show accurate location and route
  • Display opening times
  • Offer immediate contact options
  • Be SEO optimised and totally on-brand

Talk to us about it now and steal back those ‘lost’ searchers that Google happily feeds to your competitors.

Let’s help to #savelocalbusiness

 

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