Immersing Local Readers.
Book Depository Immersing local readers in a global community of book lovers. We Are Acuity has been helping Book Depository engage with its global customer base for many years. One regular project has been to design sets of collections of bookmarks for its customers, which arrive as a free gift inside each book during the […]
Engaging with a global audience.
Book Depository Engaging with a global audience with impactful brand-position messaging We Are Acuity has been working with Book Depository for many years now, primarily on creative ways to help it engage with its massive global customer base. One regular project has been to create everything Book Depository needs to make an impact at book […]
Readers’ Problems Bookmarks.
Book Depository Boosting local engagement with relevancy, creativity and humour. Book Depository customers LOVE bookmarks. Not only do they serve a purpose, they are physical, tactile and collectable. We Are Acuity has recently been working with them to create a series of collectible, creative and humorous physical printed bookmarks that capture the spirit of what […]
Maximising relevancy when it matters most
Book Depository Brand CRM Maximising relevancy when it matters most for your customers. The team at Acuity used its expertise with the Salesforce automated email platform, combined with in-depth knowledge of Book Depository’s customer base to create an engaging email campaign that took new customers through a ‘getting to know you’ journey, automated across eight […]
Amazon’s Book Depository
Amazon’s Book Depository Using video to share a passion for books at a time of crisis #readtogether. Acuity helped Book Depository launch and deliver an initiative created to entertain and bring a little joy to the millions living under lockdown conditions during the COVID-19 crisis. The aim was to share its own love of books […]
Bespoke remarketing banners driving customer acquisition.
Book Depository Remarketing Banners Bespoke remarketing banners driving customer acquisition Book Depository is the fastest-growing book seller in Europe, offering free delivery worldwide on its library of more than 20 million titles. Now with a fulfilment centre in Melbourne, Australia, the scene was set for Acuity to help Book Depository increase Australian sales, with a […]