Digital Advertising for Car Dealers

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Digital advertising for automotive retailers.

Is your digital advertising working hard enough for you? Are you really getting the impressions, click, enquiries and leads you need? Do you need extra support in this area to maximise your sales opportunities?

At We Are Acuity we’ve been working with automotive retailers for over 25 years, with our expert team managing digital advertising campaigns from start to finish.

Which digital advertising campaign is right for my business?

Well, that all depends on your objectives...

Increase awareness of your
business or a new product.

More test drives.
More sales opportunities.

GOOGLE ADS – DISPLAY

Drive visitors to
your website.

Google Ads is ideal for increasing awareness.

Target a local audience using demographics and interests.

Uses the Google Display Network of over 2 million websites and apps.

Can be used to retarget previous visitors to your website.

SOCIAL MEDIA

Get named leads
for follow-up.

Advertising across Social Media is proven to generate incremental leads.

Target based on location, hobbies, interests, job title and more.

+

Drive visitors
to your website.

You can also use Facebook, Instagram and LinkedIn to increase awareness of your dealership, events and products.

Use images, animation or video to engage your local audience.

GOOGLE ADS – SEARCH (PPC)

Drive website visits and
calls to your dealership.

Appear on the first page of Google search results.

Ensures you reach your potential customers ahead of your competitors.

Be visible to local customers searching for your products and services.

Increase awareness of your
business or a new product.

GOOGLE ADS - DISPLAY

Drive visitors to your website.

Digital Display advertising is ideal for increasing awareness.

Target a local audience using demographics and interests.

Uses the Google Display Network of over 2 million websites and apps.

Can be used to retarget previous visitors to your website.

SOCIAL MEDIA

Get named leads
for follow-up.

Advertising across Social Media is proven to generate incremental leads.

Target based on location, hobbies, interests, job title and more.

+

Drive visitors to your website.

You can also use Facebook, Instagram and LinkedIn to increase awareness of your dealership, events and products.

Use images, animation or video to engage your local audience.

More test drives.
More sales opportunities.

SOCIAL MEDIA

Get named leads
for follow-up.

Advertising across Social Media is proven to generate incremental leads.

Target based on location, hobbies, interests, job title and more.

+

Drive visitors to your website.

You can also use Facebook, Instagram and LinkedIn to increase awareness of your dealership, events and products.

Use images, animation or video to engage your local audience.

GOOGLE ADS - SEARCH

Drive website visits and calls to your dealership.

Appear on the first page of Google search results.

Ensures you reach your potential customers ahead of your competitors.

Be visible to local customers searching for your products and services.

Digital advertising packages.

Whether you want more new and used vehicle test drive leads, to raise awareness of an event or model launch, more phone calls into your service department, or simply more visitors to your website, we offer tailored packages to meet your needs.

GOOGLE ADS – DISPLAY

PACKAGE INCLUDES

-	Campaign set-up, management, optimisation and reporting.
-	Media spend.
-	Fortnightly check-ins.
-	You can supply the creative assets, or we can help to produce them for you.

	£250 MANAGEMENT
	£200 MEDIA
	£450 TOTAL PER MONTH

Delivers an average of
367 clicks

per 12-week campaign

SOCIAL MEDIA

PACKAGE INCLUDES

-	Campaign set-up, management, optimisation and reporting.
-	Media spend.
-	Ads served via Facebook and Instagram or LinkedIn.
-	Leads delivered directly to your inbox.
-	Fortnightly check-ins.
-	You can supply the creative assets, or we can help to produce them for you.

	£250 MANAGEMENT
	£300 MEDIA
	£45 GDPR COMPLIANCY
	£595 TOTAL PER MONTH

Delivers an average of
47 leads

per 12-week campaign

GOOGLE ADS – SEARCH (PPC)

PACKAGE INCLUDES

-	Campaign set-up, management, optimisation and reporting.
-	Media spend.
-	Covers all relevant search terms in Google.
-	Fortnightly check-ins.
-	Using your selected keywords, or we can provide recommendations.

	£250 MANAGEMENT
	£100 MEDIA
	£350 TOTAL PER MONTH

Delivers an average of
1,027 clicks

per 12-week campaign

Contact us.
We love to talk local.

Click below to arrange a suitable time for a chat about your digital advertising with our expert Mike.

or grab a FREE digital advertising audit.

If you’re not ready to chat, we’d still be happy to offer you our view on your current digital advertising. Simply complete the form and we’ll provide you with a no-obligation digital audit, plus top tips for how to improve your results.