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eBook: The Customer Journey at Local Level

We’ve cut out all the jargon in this concise eBook. To help local businesses, franchisees and the various outlets you find in your area, we use a four-stage explanation of the Customer Journey.

Bullet-point-orange  SEE

Bullet-point-orange  THINK

Bullet-point-orange  DO

Bullet-point-orange  CARE

We suggest which channels are most appropriate for each stage and how best to use them.

There are so many tools available now, specially provided to help those managers for whom marketing isn’t their only role - we pick up on and suggest how that tech might help in each stage.

 

View the eBook now.

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