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Ai in Cars

Ai in cars

The automotive industry is rapidly evolving with the integration of new technologies, and AI is at the forefront of this transformation.
With the emergence of AI into various aspects of our lives, it was only a matter of time before it revolutionised our driving experiences.
I am excited to share my involvement with the team at DS Automobiles UK an automotive brand, that has been the first in Europe to adopt ChatGPT a generative AI model, as a voice assistant in their vehicles. It's a ground breaking move that not only enhances the overall driving experience but also reflects the elegance of the French art of travel.
DS briefed We Are Acuity on the job as they wanted to activate their AI implementation into their cars at local level which is where our expertise lay, following our purpose which is being local at heart. We were really excited to help them with launching this innovation. We decided using our expertise with local marketing, in combination with Chat GPT's expert knowledge to create a host of super local POS for each DS Dealership. What could be better?
Chat GPT utilises sophisticated language models to comprehend and generate natural, fluid interactions while driving. The result? A personalised and intuitive in-car experience that goes beyond conventional voice assistants. This opens the door to have the ability to effortlessly converse with your vehicle, making every journey not just a commute but a sophisticated and connected adventure.
I am proud to be part of this transformative journey with DS, contributing to the integration of AI into the automotive realm. As technology continues to shape the future of transportation, it's amazing to witness the intersection of innovation and practicality.
Let's embracing the future of mobility! 🌟🔧


If you work within automotive, be it a retailer or at brand level, we’d love to understand your view and talk to you about the future of auto retailing. Why not schedule a FREE 30-minute assessment today here? It will be well worth your time.

Or alternatively read more about Local Marketing on our blog page "Local Thinking': https://www.weareacuity.com/local-thinking-our-blog

#AIinAutomotive #Innovation #FutureOfMobility #DSAutomobiles

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