Bringing USPs to life with imagination, a super hero and a well-loved rabbit
Acuity has worked with Citroën UK for over 20 years at both brand and dealer level and has helped it to successfully communicate its innovative approach, with a particular focus on driver and passenger comfort. This focus comes to life in models in the SUV range including the C3 Aircross and C5 Aircross and is branded as the Advanced Comfort programme.
But do customers really understand what Citroën Advanced Comfort is? And perhaps more importantly, how its benefits can have a positive impact on everyone onboard?