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How to attract new customers?

Car dealers looking confused at a crossroads.

Car dealerships often find themselves at a crossroads when it comes to attracting new customers. With a myriad of options yet no clear direction, many default to the familiar: engaging existing clientele or passers-by. This strategy sufficed in the past when market forces favoured the seller, and high demand met a short supply.

However, the landscape of 2024 marks a return to the proactive 'push' approach. Now, dealerships must stimulate interest through attractive discounts and financing, especially for electric vehicles. The time is ripe for conquest — to spread the word about product deals and financial incentives to the local market, expanding their prospect database and multiplying sales opportunities.

But how does one embark on this journey? Enter We Are Acuity, a beacon for numerous astute dealerships and automotive brands.

Consider the case of Romford Mazda, who aspired to generate conquest leads and embrace digital transformation but lacked the time and expertise. A very familiar scenario for us.

A year into their subscription with our services, the results speak volumes: 23 campaigns, 1.9 million impressions, and an impressive 1700 leads, with an astoundingly low average cost per lead of just £12.76.

AMARJIT SHOKAR's testimony is clear — they're not just generating leads; they're selling cars.

Make your life simpler by partnering with us. We handle it all: from asset creation and clearances to campaign execution, budget oversight, and analytics. Reach out to Mike Darvill or myself to arrange and initial conversation, I'll put a link to more info in the comments.

With We Are Acuity, you can focus on what you do best — selling cars.

Find out more, and book your FREE digital advertising audit by clicking here

marketing automotive dealership

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